Product Announcement

May 2007

The New Google Analytics

We are excited! about this tool.  Google has a new tool and we wish to make it available to you.  They introduced Google Analytics a few years ago but they have just upgraded the offering to make it much more easy to use.  The reports are fantastic and full of great information, vital to website owners. 

You are missing out if you are not aware of the activity at your website.  Who is visiting your site and what are they doing there?

Example. If the Queen of England visited your website would you not wish to know?  If you did, you could call her and ask her what her interest was in your information.  You might make a sale.  You know she has the money.

We have long wrestled with how to report to our clients the essential data related to their website.  Google has provided us the tool.

Analytics is useful to the most sophisticated user.   But more importantly, it can be used to report on basic web activity for the vast majority of website owners who are not technical but wish to better understand how their website is being used.

The non technical person can understand the information.  You do not have to be a programmer.

Google Analytics tells you everything you want to know about your visitors, how they found you and how they interact with your site.

For the website owner who demands a certain return on investment you can use the information provided to better focus your marketing campaigns.  We can be as detailed as you wish in our reporting.

What can you learn using Google analytics?

• who is visiting your site

• where in the world did they come from

• what pages did they visit

• how long they stayed

• how they found your site – which search engine or other method

• and much more if you wish

We can provide you with a summary report or more in depth data.

The reports are easy to read and understand for the non technical user.  We can send them to you as an email attachment.  You can read them in five minutes or less.

Call us for more information.  We will set up a reporting system to answer your questions relating to how your website is being used by your internet visitors.

Graham Tweedy